The Korean carmaker is confident about doubling volumes of its C-segment Verna sedan which has been introduced in a futuristic, sixth-generation avatar in India. The company also aims to sustain its momentum in CY23 with a refreshed portfolio as well as catering to aspirational buyers.
23 Mar 2023 | 4970 Views | By Ketan Thakkar
Despite the growing demand for SUVs the world over, sedans still continue to enjoy a sweet spot with car buyers in India where the said body type is often a representation of one's status symbol, as well as lends a touch of sophistication to their lifestyle. Hyundai Motor India which ...
This is an Autocar Pro Plus article. Subscribe to continue reading.
Despite the growing demand for SUVs the world over, sedans still continue to enjoy a sweet spot with car buyers in India where the said body type is often a representation of one's status symbol, as well as lends a touch of sophistication to their lifestyle. Hyundai Motor India which is a strong player in India's mid-size SUV segment has introduced its latest, sixth-generation Verna sedan, and aims to double the car's volumes with its robust attributes of style, performance, and technology.
Tarun Garg, Chief Operating Officer, Hyundai Motor India talks about how the company is bullish about growth in the Indian passenger vehicle market, despite global headwinds of a slowdown, as well as persistent supply chain constraints which are now part of the game. Garg reveals the new Verna has already garnered over 8,000 bookings within a month, and is attracting interest from young and aspirational buyers.