In Conversation with Attron Automotive's Udhay Singh
The company is set to expand into EV chargers and Advanced Driver Assistance Systems (ADAS), aiming to establish itself as a full-fledged automotive component manufacturer.
Attron Automotive, an auto component start-up specialising in electric motors and controllers, is pioneering the development of a magnet-free motor. This innovation aims to decrease India's reliance on imports for crucial magnet components.
Udhay Singh, the Co-founder and COO of Attron Automotive, speaking with Autocar Professional at the InnerCircle Pune session, sheds light on the journey so far, emphasising challenges such as testing facility limitations and the struggle to acquire talent with updated skillsets, due to the lack of relevant courses in colleges and universities.
Singh also reveals the company's strategic plans to diversify beyond its current core portfolio. The company is set to expand into EV chargers and Advanced Driver Assistance Systems (ADAS), aiming to establish itself as a full-fledged automotive component manufacturer.
RELATED ARTICLES
Tesla’s Crossroads: The Future of EVs and India’s Role
One of the major challenges for the company is that the Tesla Model 3, one of its more affordable options in the West, i...
India’s infrastructure boom powers Tata Hitachi’s expansion strategy
Tata Hitachi Construction Machinery is strengthening its presence in India with a new developmental centre in Dharwad, K...
'Automation and EVs Are Redefining Workforce Diversity in Auto Industry': TeamLease Services
While women presence in manufacturing plants was less than 1% until a decade ago, today, EV units are setting new benchm...