Auto Expo 2025 - Dialogues | Rajesh Jejurikar, ED and CEO, Auto and Farm Sector, M&M
With the Mahindra XEV 9e and BE 6 grounds-up electric SUVs ready to go to consumers, the Executive Director and CEO of Mahindra & Mahindra's auto and farm sectors is bullish about the demand for the two models, driven by a technology-first product approach.
27 Jan 2025
3904 Views
Share -
At the recently-concluded Auto Expo 2025, Autocar Professional spoke exclusively with top industry executives to gauge their future technology and business strategies for the Indian market which is likely to witness significant growth.
In this video, Rajesh Jejurikar, Executive Director and CEO, Auto and Farm Sector, Mahindra & Mahindra, talks abou the two SUVs that are slated to reach customers soon- the Mahindra XEV 9e and BE 6. The company is witnessing strong initial response to the products from across India, noted Jejurikar, who added that "2025 will be the year when EV penetration begins to take off."
RELATED ARTICLES
Jupiter Wagons Expands Beyond Railways, Sets Sight on e-LCV Segment
Shahkar Abidi
13 Mar 2025
A high-value component supplier in the railways segment, Jupiter Wagons has recently forayed into the e-LCV segment with...
'The EV Market Is Not Showing the Right Growth Path': Classic Legends’ Sharad Agarwal
Prerna Lidhoo
12 Mar 2025
While brands like Royal Enfield are entering the EV space, Classic Legends, believes the premium motorcycle segment is s...
'Women bring a very different perspective': Madhumita Agrawal
Prerna Lidhoo
11 Mar 2025
As more women are getting into technical roles in the automotive industry, they are acting as trailblazers who are now d...
