Toyota introduces limited-edition versions of its Glanza, Urban Cruiser Taisor, and Hyryder models, featuring exclusive accessory packages and year-end offers.
13 Nov 2024 | 3290 Views | By Sarthak Mahajan
Toyota Kirloskar Motor (TKM) has introduced Special Limited Editions of its Glanza, Urban Cruiser Taisor, and Urban Cruiser Hyryder models, available with year-end offers. Following the response to the Festival Limited Editions, these Special Limited Editions include Toyota Genuine Accessory (TGA) packages, allowing customers to personalise their vehicles with additional ...
This is an Autocar Pro Plus article. Subscribe to continue reading.
Toyota Kirloskar Motor (TKM) has introduced Special Limited Editions of its Glanza, Urban Cruiser Taisor, and Urban Cruiser Hyryder models, available with year-end offers. Following the response to the Festival Limited Editions, these Special Limited Editions include Toyota Genuine Accessory (TGA) packages, allowing customers to personalise their vehicles with additional style and functionality. Buyers can choose between the Special Limited Edition package or exclusive year-end offers on these models.
The TGA package for the Glanza, valued at Rs 17,381, is available for all grades and includes nine accessories, such as 3D floormats, premium door visors, chrome garnishes for the lower grill, ORVM, and rear lamp, as well as front bumper, fender, and rear bumper corner protectors.
For the Urban Cruiser Taisor, the TGA package is valued at Rs 17,931, available on petrol grades E, S, and S+, and features nine accessories. These include all-weather 3D mats, a 3D boot mat, headlamp and front grille garnishes, a body cover, illuminated door sill guard, rear bumper corner garnish in black gloss and red, a roof-end spoiler extender in black gloss and red, and a front bumper garnish in the same colors.
The Urban Cruiser Hyryder’s TGA package, valued at Rs 50,817, is available for Neo Drive grades S, G, and V, and Hybrid grades G and V, with 13 accessories. These include a mudflap, premium door visor, all-weather 3D floormats, front and rear bumper garnishes, headlamp garnish, hood emblem, body cladding, fender garnish, rear door lid garnish, leg room lamp, digital video recorder, and door chrome handle.
In addition to the Special Limited Editions, Toyota is offering exclusive year-end consumer benefits of over Rs 1 lakh on Glanza, Urban Cruiser Taisor, and Urban Cruiser Hyryder (excluding CNG models) through December 31, 2024.
Maruti Suzuki and Toyota continue to explore ways to sustain and enhance their partnership, navigating the evolving automotive landscape together. Since they began collaborating in 2017, the two companies have worked on various projects, including cross-badging models, sharing resources, and leveraging each other’s strengths to reach broader consumer bases in India and beyond. By sharing technologies and development resources, Maruti Suzuki and Toyota have aimed to optimise production costs and expand their market reach, especially in the growing segments of hybrid and electric vehicles.
The partnership’s cross-badging initiatives have resulted in models like the Toyota Glanza (based on Maruti Suzuki’s Baleno) and the Toyota Urban Cruiser (based on Maruti Suzuki’s Vitara Brezza). These vehicles are intended to maximise each brand’s presence without requiring individual platform investments, allowing both companies to adapt to market demands efficiently.
Looking forward, both Maruti Suzuki and Toyota are expected to collaborate further in areas such as green technologies, manufacturing synergies, and supply chain optimisation, recognising the potential for mutual benefit in developing low-emission and affordable vehicles. As the industry faces shifts toward sustainability and digitalisation, the two companies remain committed to finding shared value through their alliance.