Tata Motors' 10th Annual CSR Report details the impact of its community-driven initiatives, reaching 94 aspirational districts and focusing on education, health, water conservation, and livelihood enhancement India.
21 Nov 2024 | 4473 Views | By Autocar Professional Bureau
Tata Motors, one of India’s leading automobile manufacturers, has released its 10th Annual Corporate Social Responsibility (CSR) Report, showcasing its efforts to impact over one million lives through various community-based initiatives. The report, titled “Building Together a Million Dreams,” highlights the importance of partnerships in achieving these milestones. Notably, more ...
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Tata Motors, one of India’s leading automobile manufacturers, has released its 10th Annual Corporate Social Responsibility (CSR) Report, showcasing its efforts to impact over one million lives through various community-based initiatives. The report, titled “Building Together a Million Dreams,” highlights the importance of partnerships in achieving these milestones. Notably, more than 40% of the beneficiaries come from the Scheduled Castes (SC) and Scheduled Tribes (ST) communities. The company’s CSR activities reached 94 aspirational districts across 26 states and 8 union territories.
Vinod Kulkarni, Head of CSR at Tata Motors, expressed pride in the company’s achievements, emphasizing how the “More for Less for More” strategy helped optimize resources, scale programs, and broaden the company’s social impact. He also noted the company’s ongoing commitment to addressing key social challenges in the areas of education, health, employability, and environmental sustainability.
The company continued its focus on collaborative initiatives with government, non-government, and private sector partners to implement interventions in health, education, employability, and environmental protection, with an emphasis on water conservation and integrated village development.
Tata Motors worked with the NAAM Foundation, MGNREGA, and the Government of Maharashtra to rejuvenate 106 water bodies in rural Maharashtra under the Amrit Sarovar Mission. This initiative increased water storage capacity by 1,860 million liters in districts such as Palghar, Pune, and Satara, benefiting agricultural productivity and improving access to potable water and irrigation.
The company also adopted a holistic approach to rural development through its Integrated Village Development Programme (IVDP), which began in the tribal block of Jawahar in Maharashtra and has expanded to other areas like Pune, Sanand, Jamshedpur, and Lucknow. In Jawahar, the program helped reduce migration from 45% to 25% and increased household incomes by 60%. Additionally, 190 households in the Navapara hamlet in Ahmedabad adopted fishery as a primary source of income, reducing migration by 40% and school dropout rates by 10%.
Tata Motors also made significant strides in environmental sustainability. In partnership with the Government of Maharashtra and the BAIF Institute, the company planted 1.7 million saplings in Palghar district, turning 13,000 acres of unutilized farmland into productive areas. In Pune, the company’s Urban Forestry initiative planted 125,000 trees across 200 hectares, improving air quality, enhancing biodiversity, and absorbing carbon emissions.
Through the ENABLE program, Tata Motors provided coaching and resources to over 550 Jawahar Navodaya Vidyalayas to help students prepare for JEE and NEET exams. The program supports 18,000 science students annually, with 27% qualifying for IIT JEE and 79% for NEET in 2023-24.
The company’s Learn, Earn and Progress (LEAP) program trained approximately 1,500 youth annually in auto trade skills. Around 80% of the participants found employment either within the Tata Motors ecosystem or in external industries. Many of the beneficiaries were first-generation learners.
In Pune, Tata Motors supported tribal families by facilitating the creation of a Farmers Producer Group (FPG) to enable them to commercialize hirda berry production. This initiative now involves over 5,000 families across four talukas, generating Rs 4 crore in revenue and promoting sustainable agricultural practices.
In the health sector, Tata Motors expanded the Malnutrition Treatment Centre (MTC) in Jamshedpur, which annually treats 5,500 children with severe acute malnutrition (SAM). The company also extended its health efforts to Uttarakhand, where it collaborated with the Institute of Social Development and the Child Development Department to establish Parvarish Kendras aimed at improving the quality of life for vulnerable communities.
Tata Motors also reported the highest-ever employee participation in volunteering activities, with 59% of its employees contributing 117,000 hours to various community initiatives.