MATTER announced plans to launch its AERA electric motorcycle in eight additional Indian cities over the next 45 days. Following its initial release in Bengaluru, the company will introduce the vehicle in Pune, Delhi, Chennai, Coimbatore, Mumbai, Jaipur, Surat, and Rajkot.
Pre-bookings for the AERA are now available through the company's website and Flipkart, with early purchase incentives offered. Each city launch will include experience centers, test ride opportunities, and delivery priority for online bookings.
"Bengaluru's response was nothing short of phenomenal," said Mohal Lalbhai, Founder and CEO of MATTER. "With this next wave of city launches, we're making AERA accessible to riders across India."
The AERA features what the company calls HyperShift technology, a 4-speed manual transmission uncommon in electric vehicles. The motorcycle includes a liquid-cooled powertrain, 7-inch touchscreen dashboard, and an onboard charger compatible with standard electrical outlets.
According to company specifications, the vehicle accelerates from 0 to 40 km/h in under 2.8 seconds and has a certified range up to 172 km on a single charge of its 5kWh battery. The company claims operating costs of 25 paise per kilometer, potentially saving owners over ₹1 lakh in three years compared to conventional motorcycles.
MATTER Motor Works was founded in January 2019 in Ahmedabad. The company employs over 600 people and has filed more than 350 patents, with 68 granted to date. Its intellectual property covers various aspects of electric vehicle technology including powertrain systems, battery management, and charging infrastructure.
The AERA has received recognition from automotive publications, winning "Editors' Choice Electric Motorcycle of the Year" from Top Gear India and "EV Bike of the Year 2025" from ACKO Drive. MATTER was also named "Innovation Startup of the Year" at the Outlook Business Spotlight Awards.
India's electric vehicle market has seen significant growth in recent years as the government pushes for reduced carbon emissions and decreased dependence on imported fossil fuels. Two-wheelers represent a particularly important segment in the country's transportation ecosystem, with millions of motorcycles and scooters on Indian roads.
The introduction of vehicles like the AERA with manual transmission systems represents an attempt to bridge traditional motorcycling experiences with electric propulsion technology. This approach may help address resistance from conventional motorcycle enthusiasts who have expressed concerns about the riding experience of electric alternatives.