"Our initial focus will be India, which is a massive market in itself," said Rakesh Sharma, Executive Director at Bajaj Auto.
05 Jul 2024 | 4639 Views | By Shahkar Abidi
Bajaj Auto unveiled its much-anticipated Freedom 125 - the world's first CNG motorcycle - with an initial focus on the domestic market. However, the company has its eyes set on a wider stage, targeting eventual exports to countries with established CNG infrastructure.
"Our initial focus will be India, which ...
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Bajaj Auto unveiled its much-anticipated Freedom 125 - the world's first CNG motorcycle - with an initial focus on the domestic market. However, the company has its eyes set on a wider stage, targeting eventual exports to countries with established CNG infrastructure.
"Our initial focus will be India, which is a massive market in itself," said Rakesh Sharma, Executive Director at Bajaj Auto, acknowledging the limited global reach of CNG refuelling networks. "A few stand out: Egypt, Tanzania, Peru, Bangladesh, and Indonesia."
"Once we've established a strong presence in India, we'll begin exploring these markets," Sharma noted. This strategic approach leverages Bajaj's experience in the CNG segment. The company already offers bi-fuel CNG options for its three-wheeler range, and the CNG-powered Qute is expected to enter markets like Egypt.
The initial rollout of the Freedom 125 will be concentrated in states with robust CNG networks, such as Maharashtra and Gujarat. Production is expected to begin with a capacity of 10,000 units in the first 2-3 months, with plans to ramp up to 30,000-40,000 units by the end of the fiscal year.