Pursuing its’ ‘15 in '15’ network expansion strategy, Mercedes-Benz India today inaugurated the 14th outlet – a state-of-the-art workshop at Benchmark Cars Estate, Govindpura, Bhopal. Benchmark Cars Bhopal is the first 3S (Sales, Service, Spares) dealership in the city of Bhopal.
Commenting on the inauguration, Roland Folger, managing director and CEO, Mercedes-Benz India, said, “We are committed towards enhancing the overall luxury car ownership of our customers and have created benchmark for service parameters in the luxury segment. The inauguration of this world-class workshop is a key step forward towards strengthening our service offerings. We believe service excellence will be a key differentiator in the luxury segment going forward and we at Mercedes-Benz relentlessly strive to give our customers a world-class service experience trying to make them customers for life. I am confident Benchmark Car Bhopal’s new workshop will be instrumental in creating service benchmark in the market.”
The Benchmark Cars Bhopal workshop, with a staff strength of 9 well-trained personnel, will provide round the clock support in service, general repairs, body repairs, paint job, wheel alignment, wheel balancing, tyre change, car wash, polishing and a gamut of other servicing requirements. Benchmark Cars already has 8 facilites in Western India.
Mercedes-Benz India currently has the densest luxury car network penetration with 81 outlets across 40 cities.