PV market leader, despite having a strong order book, is hit by shortage of electronic parts and chips.
01 Dec 2021 | 3941 Views | By Ajit Dalvi
Maruti Suzuki India has reported domestic market sales of 109,726 passenger vehicles in November 2021. This total is 19% down on year-ago sales of 135,775 units. Despite having a strong order book of an estimated 200,000 units, the continuing shortage of electronic components as a result of the semiconductor crisis ...
This is an Autocar Pro Plus article. Subscribe to continue reading.
Maruti Suzuki India has reported domestic market sales of 109,726 passenger vehicles in November 2021. This total is 19% down on year-ago sales of 135,775 units. Despite having a strong order book of an estimated 200,000 units, the continuing shortage of electronic components as a result of the semiconductor crisis is hampering better sales for the PV market leader. Maruti Suzuki had, in early November, said that vehicle output during the month would be 80-85 percent of regular production; it faces a similar situation in December.
Other than the utility vehicle segment, Maruti Suzuki sales have taken a hit. UV sales last month were 24,574 units, up 4.2% YoY (November 202: 23,753). The entry level Alto and S-Presso combine sold 17,473 units, which marks a sharp decline of 22% (November 2020: 22,339).
Poor sales of the usually high-selling seven models comprising the Wagon R, Baleno, Swift, Celerio, Dzire, Ignis and Tour S added to the overall decline. At 57,019 units, their sales last month were down 25.6% YoY (November 2020: 76,630).
The Eeco van too is feeling the heat: the 9,571 units sold last month are down 14.4% YoY.
also
ALSO READ: Maruti Suzuki's December production to be down by 15-20% due to chip shortage
Tata Group to step into semiconductor business
Maruti Suzuki confirms five new SUVs, expected in the next three years