India is the world’s largest market for the Honda City with 25 percent of the model’s current global sales.
30 Oct 2017 | 4965 Views | By Autocar Professional Bureau
Honda Cars India has announced that its bestselling premium sedan, the City, has sold 700,000 units since its introduction in the country in 1998. The car, now in its fourth-generation version, enjoys huge brand loyalty in the country and India, which accounts for over 25 percent of the sedan’s global ...
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Honda Cars India has announced that its bestselling premium sedan, the City, has sold 700,000 units since its introduction in the country in 1998. The car, now in its fourth-generation version, enjoys huge brand loyalty in the country and India, which accounts for over 25 percent of the sedan’s global sales, is the largest and most important market for the Honda City.
Commenting on the milestone achievement of the City in India, Yoichiro Ueno, president and CEO, Honda Cars India, said, “The Honda City is our bestseller model in India and the only premium sedan to achieve cumulative sales of 700,000 units in the country. With a strong legacy of four generations, the City brand has evolved with the changing tastes and aspirations of our customers. We thank all our City customers.”
“India has always been a strong market for the Honda City and it currently accounts for 25 percent of its worldwide sales. It’s a complete package of sporty looks with advanced safety, superb driving performance, high fuel efficiency, best comfort and a rich equipment list,” he added.