Droom, the leading platform for buying and selling both new and pre-owned vehicles is advocating a gender-neutral workplace by increasing the number of women technicians.
08 Mar 2019 | 6354 Views | By Autocar Professional Bureau
Droom, India’s pioneering online automobile transactional marketplace, is building ‘Women ECO technician fleet’ as a part of its already existing ‘ECO Ninjas’ technicians’ fleet. The new women fleet has been introduced as part of the company’s recent hiring spree and will comprise of women ECO Ninjas that would provide door-to-door ...
This is an Autocar Pro Plus article. Subscribe to continue reading.
Droom, India’s pioneering online automobile transactional marketplace, is building ‘Women ECO technician fleet’ as a part of its already existing ‘ECO Ninjas’ technicians’ fleet. The new women fleet has been introduced as part of the company’s recent hiring spree and will comprise of women ECO Ninjas that would provide door-to-door auto inspection. It is claimed that women comprise nearly 30 percent of the total workforce at Droom.
On the occasion of International Women's day, Droom has announced that it is hiring women technicians with a basic qualification of having completed their 10th standard and auto mechanic diploma from vocational colleges such as ITI, Polytechnic and similar others. The prospective candidates would also need to know how to ride a bike and be comfortable with using a smartphone. The company will give them further training as per the latest industry requirements on successful completion of the hiring process. An auto ninja technician can earn up to Rs 30K in a month, which is 3X that a typical auto mechanic makes in a month. This year, in addition to having 6500+ auto technicians as a marketplace, Droom is bringing 400+ eco ninjas on its payroll with its own training uniform.
Commenting on the plans for the ECO Ninjas fleet, Sandeep Aggarwal, founder and CEO, Droom said, “At Droom, we always believe in a workplace that offers equal opportunity for all. We have had a great journey so far, and our organisation has grown along with the employees. We are strong advocates of a gender-neutral workforce and have especially seen consistent growth in the number of women employees through our journey. Now, in our fourth year of operations, we wanted to put forward a very non-conventional option for women employees. This is where we thought up the idea to train and hire highly-driven women technicians for our ECO Ninjas fleet. This career choice will provide these employees with an array of new skills and opportunities in a domain conventionally dominated by male professionals. With the introduction of this fleet, we see a number of women joining the Droom family, and we are confident that this new path will, in turn, empower others to do the same.”
In the first year of being operational, Droom claims to have had around 10 percent of women workforce. In the second year, this percentage went up to 20 percent and in third year it was around 30 percent of the total strength of Droom. There is currently an open head-count for 100 vacancies in the management; wherein 60 percent of the total hires would be women employees.
Droom is India’s leading platform for buying and selling both new and pre-owned vehicles. Through the ECO Ninjas fleet, the company aims to set up a combined capacity of 1000+ vehicle inspections per day. The fleet is owned and operated by Droom, and these ‘Ninjas’ will provide doorstep vehicle inspection services to its customers, making their experience hassle-free.