The report highlighted that the Covid-19 pandemic accelerated this digital adoption and the shift was more pronounced among used cars and 2-wheelers as opposed to new ones.
18 Feb 2021 | 10957 Views | By Autocar Pro News Desk
New Delhi-headquartered online marketplace Droom recently released its annual automobile industry trend report, which reported a 300 percent increase in digital adoption by consumers.
The report highlighted that the Covid-19 pandemic accelerated this digital adoption and the shift was more pronounced among used cars and 2-wheelers as opposed to ...
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New Delhi-headquartered online marketplace Droom recently released its annual automobile industry trend report, which reported a 300 percent increase in digital adoption by consumers.
The report highlighted that the Covid-19 pandemic accelerated this digital adoption and the shift was more pronounced among used cars and 2-wheelers as opposed to new ones.
The company’s annual automobile industry trend report for India based on all the buyer and seller activity online and its proprietary methodology. The report is based on large sample of over 1.1 billion visitors, 20,000+ auto dealers, 1,086 cities, 3 million listings, $25 billion (Rs 185,025 crore) in listed inventory on Droom platform with over 315,000 vehicles sold and $3.1 billion (Rs 22,943 crore) in sold GMV.
Some of the key trends from the report are as follows –
Speaking on the findings Sandeep Aggarwal, founder and CEO, Droom said, “At Droom we have been building a 21st century digital platform and ecosystem for buying and selling automobiles. Given we are a pure-play online company and have petabytes of data on buyers, sellers, listings, brands, years, and cities for the automobile. It is always a great pleasure to share top insights from this data with the automobile industry fraternity.”