With over 1,000 pre-bookings in hand, French carmaker sees growing demand for its first product in India.
24 Apr 2021 | 11752 Views | By Autocar Professional Bureau
Sixteen days after it launched its first product for India – the C5 Aircross SUV – Citroen India has commenced deliveries. Priced from Rs 29.90 lakh through to Rs 31.90 lakh, the three-variant flagship SUV has 1,000 bookings till now.
The SUV, which is powered by a 2-litre diesel ...
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Sixteen days after it launched its first product for India – the C5 Aircross SUV – Citroen India has commenced deliveries. Priced from Rs 29.90 lakh through to Rs 31.90 lakh, the three-variant flagship SUV has 1,000 bookings till now.
The SUV, which is powered by a 2-litre diesel engine, is assembled at the company’s plant in Thiruvallur, near Chennai. The C5 Aircross SUV is available in four colours – Pearl White, Tijuca Blue, Cumulus Grey & Perla Nera Black – in both full body colour and bi-tone options with a wide range of accessories on offer. Deliveries have begun at all 10 La Maison Citroen phygital showrooms across the country in New Delhi, Gurgaon, Mumbai, Pune, Ahmedabad, Kolkata, Bangalore, Hyderabad, Kochi and Chennai.
The flagship SUV from Citroën is assembled in India at the company’s plant in Thiruvallur, near Chennai. This ‘Comfort Class SUV’ has a distinguished dynamic design and is available in four body colours and an optional black roof, for a personalised look.
Commenting on start of deliveries, Roland Bouchara, Senior Vice-President, Sales & Marketing, Citroen India, said, “The new Citroen C5 Aircross SUV embodies all the elements of the Citroen Advanced Comfort program. This ties up very well with our brand ethos of Citroen 360-degree comfort to enhance the overall customer experience. We are focused on improving the well-being of people by the seamless customer experience, human-centricity and how well we are integrated digitally through our La Maison Citroen phygital network. Through our disruptive products and services, we are challenging the status-quo and reinventing the car buying and distribution model in India.”