Launched on September 23, the flagship product of the KTM brand which costs Rs 864,000 is seeing strong demand in the domestic market.
15 Oct 2019 | 13431 Views | By Ajit Dalvi
Proof of the Bajaj Auto-owned KTM brand having a strong connect with two-wheeler aficionados is that KTM's flagship model -- the 790 Duke -- launched on September 23 at Rs 864,000 (ex-showroom, India) has already sold 41 units in September 2019. For now, the 790 Duke is in BS-IV spec ...
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Proof of the Bajaj Auto-owned KTM brand having a strong connect with two-wheeler aficionados is that KTM's flagship model -- the 790 Duke -- launched on September 23 at Rs 864,000 (ex-showroom, India) has already sold 41 units in September 2019. For now, the 790 Duke is in BS-IV spec and only 100 units have been brought in via the CKD route.
It is creditable that having launched the middleweight sport-naked motorcycle in India, its biggest global market in FY2019, at a price point and power figures that are more than twice that of the company’s other models in India, the adventurure-seeking motorcycle is seeing brisk offtake with consumers.
The 790 Duke, which has already gone on sale in international markets, is powered by a 799cc, parallel-twin engine that develops 105hp and 86Nm of peak torque. The bike is equipped with a 43mm, non-adjustable USD fork and a pre-load monoshock, both sourced from WP. Other features include a full-TFT display and the most comprehensive electronic safety package in the segment, which includes Bosch Cornering ABS with a disengageable Supermoto mode, lean-angle-sensing traction control, launch control, a bi-directional quickshifter and four riding modes (including a customisable Track mode).
With a dry weight of 169kg in international-spec, the sport-naked motorcycle is one of the lightest bikes in its class, second only to the Triumph Street Triple S.
At Rs 864,000, the 790 Duke is significantly more expensive than the Suzuki GSX-S750 (Rs 746,000) and the Kawasaki Z900 (Rs 770,000), but below direct European rivals such as the Street Triple S (Rs 919,000) and the Ducati Monster 821 (Rs 10.99 lakh). At the moment, the 790 Duke is available in only 9 cities – Mumbai, Delhi, Bangalore, Pune, Kolkata, Hyderabad, Surat, Guwahati, and Chennai. The motorcycle will make its way to over 30 cities by April 2020.
KTM has also initiated plans to upgrade its showrooms in India to accommodate premium models like the 790 Duke and the upcoming 390 Adventure. The showrooms are set to get larger, more premium and are expected to offer a better customer experience.
Meanwhile, India has emerged as KTM’s biggest market worldwide in FY2019. Bajaj Auto, which has 49 percent equity in the Austrian motorcycle maker, plans to further expand the KTM product portfolio in India.