Omni-channel retail strategy sees EV maker enhance accessibility and convenience for buyers on popular online marketplace.
16 Oct 2019 | 18579 Views | By Autocar Professional Bureau
Ampere Vehicles, the electric mobility subsidiary of Greaves Cotton, has announced the availability of its range of electric scooters on the Amazon e-commerce marketplace platform. This partnership allows customers to buy the e-scooters at their convenience in addition to availing festive offers ahead of Diwali.
The company's strategic alliance ...
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Ampere Vehicles, the electric mobility subsidiary of Greaves Cotton, has announced the availability of its range of electric scooters on the Amazon e-commerce marketplace platform. This partnership allows customers to buy the e-scooters at their convenience in addition to availing festive offers ahead of Diwali.
The company's strategic alliance with Amazon allows Ampere Vehicles to connect and transact with netizens, particularly millennials, who are more comfortable meeting their needs through the click of a button.
Once a potential customer has confirmed a purchase of an Ampere electric two- wheelers on Amazon, a payment confirmation voucher is issued and the customer can pick up the vehicle from the dealer point. This allows the customers all the convenience of online shopping with the experience of offline dealerships.
According to the company, at present, select models (Zeal, V-48 LA, Magnus 60, Reo LA and Reo Li) can be bought in 10 cities using the Amazon platform. These 10 cities are Theni, Thoothukudi, Udumalpet, Trichy, Moodabidri, Mangalore, Gopichettipalayam, Coimbatore, Bangalore, Karur and Ambur. This facility will be extended very soon to other Indian cities soon.