The Volkswagen Group is taking over BlackBerry's European research and development centre in Bochum (Germany).
02 Jul 2014 | 3446 Views | By Autocar Pro News Desk
The Volkswagen Group is taking over BlackBerry's European research and development centre in Bochum (Germany). With the newly founded Volkswagen Infotainment GmbH, the Wolfsburg-based automotive group is further expanding its expertise and capabilities in the field of vehicle connectivity. A few days ago, Volkswagen became a member of the Open ...
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The Volkswagen Group is taking over BlackBerry's European research and development centre in Bochum (Germany). With the newly founded Volkswagen Infotainment GmbH, the Wolfsburg-based automotive group is further expanding its expertise and capabilities in the field of vehicle connectivity. A few days ago, Volkswagen became a member of the Open Automotive Alliance (OAA), a grouping of leading technology and vehicle manufacturers whose aim is the seamless integration of Android devices into cars. The OAA defines the Android Auto interface as the standard for integrating Android devices. Android Auto is the next step in connectivity, linking smartphones and tablets to the infotainment system in the vehicle. Android Auto makes it possible for smartphone content to be displayed on the vehicle infotainment system quickly and easily and intuitively used. Operation of the Android app is specifically optimised to the needs of the driver, which simplifies the interaction between driver, vehicle and smartphone and thus reduces any possible distraction of the driver from what's happening on the road.
In its aim to interlink vehicles and the surrounding world, connectivity now forms a focal point R&D within the Volkswagen Group. It is now exploring new strategies and innovations to further optimise interlinking driver and automobile with the infrastructure.
The exchange of information between vehicle and mobile devices, such as MP3 players, smartphones and car keys, is already taking place today. In the near future further forms of communication will become equally established: communication between vehicle and the driver's home or office; communication between vehicle and filling stations, parking spaces and road infrastructure (car-to-X communication); and ultimately also from vehicle to vehicle (car-to-car communication). It will be possible in this way to provide drivers with very prompt information of any hold-ups or obstructions.
Dr. Heinz-Jakob Neußer, Member of the Board of Management Volkswagen Brand for the Development Division, explains: "Connectivity will be a key feature of the car of the future. Many customers are expecting connected vehicles of a new dimension in terms of convenience and road safety. Around the globe, our customers' aspirations will change rapidly, leading to shortened cycles of innovation for systems and functions. In order to be able to meet these challenges it is necessary for us to broaden and expand our options through additional know-how."