The Group recorded its third consecutive year of growth, selling 2.8 million vehicles, up 3.3 percent.
18 Jan 2016 | 4126 Views | By Autocar Professional Bureau
Renault Group released its worldwide sales results of 2015, with the company selling a total of 2.8 million vehicles, up 3.3 percent compared to 2014. This is the third consecutive year of growth in for the Group.
The French carmaker continued to benefit from the momentum of the European ...
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Renault Group released its worldwide sales results of 2015, with the company selling a total of 2.8 million vehicles, up 3.3 percent compared to 2014. This is the third consecutive year of growth in for the Group.
The French carmaker continued to benefit from the momentum of the European automotive market realizing a 10.2 percent increase in sales to 1,613,499 vehicles. Renault is the leader in the electric vehicle market in Europe for the 18th consecutive year, and is also tops the charts in the LCV market.
Outside Europe, despite the economic crises in Russia and Latin America, the Group recorded market share gains in the Africa, Middle East and India and Eurasia regions.
Thierry Koskas, Groupe Renault executive vice president, sales and marketing, announced:"2015 marks another year of increased sales by Groupe Renault and we have beaten our previous sales record. Despite economic conditions that continue to vary from one region to another, our growth is constant and validates the geographic diversification strategy pursued these past years."
At the international level, despite an economic situation that varied by countries and regions, Groupe Renault was able to sustain its positions.
In Eurasia, the Group's sales dropped by 8.6 percent YoY to 356,216 vehicles, mainly due to the consequences of the economic crisis in Russia, where the market slumped by more than 35 percent and Groupe Renault’s registrations fell by 38.1 percent.
In the Africa, Middle East and India region, Group sales increased nearly 17 percent to 359,858 vehicles. The Group has more than one-third of the North African market. In India, Renault remained the leading European automotive brand with sales up by 20.1 percent largely due the Kwid’s promising start with more than 80,000 orders since its launch in September.
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In the Americas, the company sold 355,151 units, a decrease of 14.8 percent. Sales continued to go down south in Asia Pacific as well as the company sold 116,868 vehicles, down 12.3 percent. In China, the Group has prioritized the preparation of the launch of the Chinese version of the Kadjar, the first vehicle locally produced by the Dongfeng Renault joint venture.
Thierry Koskas confirmed "Building on the business momentum of the past three years, a product range largely updated in 2015 and 2016 and our expansion in India and China, our growth will accelerate in 2016 and we will improve our positions in all our regions."