A Range Rover Autobiography, the premium luxury SUV, took centre stage at the global reveal, towing out the new SpaceShipTwo
20 Feb 2016 | 3632 Views | By Autocar Professional Bureau
The Tata Motors-owned Land Rover joined Virgin Group founder Sir Richard Branson unveil Virgin Galactic’s new SpaceShipTwo at a special reveal and naming ceremony at their Mojave Air and Space Port base in California, USA.
A Range Rover Autobiography, the premium luxury SUV, took centre stage at the global ...
This is an Autocar Pro Plus article. Subscribe to continue reading.
The Tata Motors-owned Land Rover joined Virgin Group founder Sir Richard Branson unveil Virgin Galactic’s new SpaceShipTwo at a special reveal and naming ceremony at their Mojave Air and Space Port base in California, USA.
A Range Rover Autobiography, the premium luxury SUV, took centre stage at the global reveal, towing out the new SpaceShipTwo – officially christened VSS Unity – in front of the world’s media, special guests and a group of Virgin Galactic’s ‘Future Astronauts.’
Guests at the unveiling ceremony including Virgin Galactic’s stakeholders, VIP guests and Future Astronaut customers, watched on as Sir Richard arrived in the Range Rover and the new SpaceShipTwo made its global debut. The event also marked the special official naming moment of the new SpaceShipTwo, with Stephen Hawking announcing the name VSS Unity via a specially recorded message.
Announced in April 2014, the tow-out of VSS Unity by a Range Rover Autobiography marks the latest milestone in the partnership between the two brands; a partnership based around a strong British heritage and a true spirit of adventure, but underpinned by a desire to push the boundaries of technical innovation.
A fleet of Land Rover vehicles currently provides support for the Virgin Galactic team at its base in Mojave, and will be an important part of its commercial operations for future astronauts at Spaceport America in New Mexico
Stephen Attenborough, commercial director at Virgin Galactic, said, “Since our partnership began in April 2014, Land Rover has become an integral part of the team’s day to day operating environment in Mojave. Therefore it was fitting that the Range Rover Autobiography took a staring role as our new SpaceShipTwo, Unity, made its global debut. We’re looking forward to more collaborations across the business including STEM programmes as well as engineering, design and product initiatives.”
Mark Cameron, global brand experience director at Land Rover, said: “This is a significant milestone for Virgin Galactic, and we are proud to be part of it. Helping the team unveil the new SpaceShipTwo not only reflects our supporting role in the Virgin Galactic programme, but it was also an impressive display of the Range Rover’s towing capability. But we have partnered with Virgin Galactic for many more reasons than simply providing and promoting a fantastic range of SUVs. We share the same long-term vision to invest in innovative design and technology to help us go further and achieve more. Not simply to enable mankind to explore, but to develop this partnership to inspire others. From our tens of thousands of employees and customers to schools and colleges, motivating more young people to pursue careers in engineering, science and technology - and explore new ways of travelling for future generations. This is a very special match of brands based around a shared vision.”