The Honda Small RS Concept is built on a small car platform and is targeted at ‘young-at-heart’ customers.
19 Apr 2018 | 5189 Views | By Autocar Professional Bureau
Honda has revealed what it calls the ‘Small RS Concept’ at the Indonesia Motor Show, which opened today at JIExpo Kemayoran, Jakarta.
Designed by Honda R&D Asia Pacific Co, the concept car features a sporty exterior design. The Honda Small RS Concept is built on a small car platform ...
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Honda has revealed what it calls the ‘Small RS Concept’ at the Indonesia Motor Show, which opened today at JIExpo Kemayoran, Jakarta.
Designed by Honda R&D Asia Pacific Co, the concept car features a sporty exterior design. The Honda Small RS Concept is built on a small car platform and is targeted at ‘young-at-heart’ customers.
The Honda display is in line with its theme of ‘Drive Sporty – Live Safely’ along with a range of safety technologies and intiatives from the Japanese carmaker. The theme, according to the company, “reflects Honda’s commitment to deliver fun-to-drive experience through its products, while considering safety as one of its highest priorities. The combination between sport and safety is aimed to provide people the joy and freedom of mobility and safety to everyone sharing the road.”
Takehiro Watanabe, president director of PT Honda Prospect Motor (HPM), said, “Honda always produce cars, providing sporty driving experience while at the same time keeping the safety aspects as one of our highest priorities. It is in line with Honda sport DNA, as well as our ‘Safety for Everyone’ philosophy that is always implemented to all of our products.”
Watanabe added, “The Honda Small RS Concept is the implementation of our endless innovation, emphasising Honda’s sporty spirit, especially in small car line-ups. As a concept car, this is our vision of what a small sporty car should be.”
As with existing Honda models, the RS logo is applied to Honda variants which feature sportier design character. Currently, the company has introduced RS variants to several models in Indonesia, including the Honda Jazz, Brio and Mobilio.
The Honda booth also features an Interactive Safety Zone, where visitors are educated about the company’s advanced safety technologies and safety initiatives such as Honda Sensing.