Wins in select categories in German Innovation Award 2020 and Automotive Brand Contest 2020.
28 May 2020 | 20788 Views | By Autocar Professional Bureau
Continental’s 3D display with touch function developed for the vehicle centerstack has bagged the top award in the ‘Excellence in Business to Business’ category at the German Innovation Award 2020. In addition, the Natural 3D Centerstack Display emerged as winner in the ‘Future, Mobility and Parts’ category at the Automotive ...
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Continental’s 3D display with touch function developed for the vehicle centerstack has bagged the top award in the ‘Excellence in Business to Business’ category at the German Innovation Award 2020. In addition, the Natural 3D Centerstack Display emerged as winner in the ‘Future, Mobility and Parts’ category at the Automotive Brand Contest 2020.
Dr Frank Rabe, head of Human Machine Interface business unit at Continental said, “We are very pleased with the awards for our Natural 3D Centerstack Display. With the innovative Lightfield technology combined with the touch function, we create a natural 3D experience that increases not only the user-friendliness but also the comfort and operating safety for all vehicle occupants.”
The natural 3D experience
Continental brings the Natural 3D Centerstack Display as a central element of human-machine interaction to the center of the cockpit. This is enabled by the Lightfield technology developed in collaboration with US company, Leia Inc from Silicon Valley, California. With the help of this technology, a natural 3D experience in 4K resolution is made available to all passengers, without the need for any special glasses or a head-tracker camera. The holographic representation of the Lightfield display consists of a total of eight perspectives of the same object, which can vary slightly depending on the viewing position. The Natural 3D Centerstack Display allows a gestural interaction with protruding elements, which enables not only blind operation, but also a new holographic user experience.
Increased comfort and operating safety
The display combines greater operating safety with increased comfort and a significantly improved user-friendliness. One of the special features of the Natural 3D Centerstack Display is also the touch control in combination with active haptic feedback. Contactless capacitive gestures enable intuitive operation with protruding holograms. Further, the interaction between touch function and 3D display makes it easier for the user to estimate distances and reduces response time to unexpected events.
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